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Privacy and Confidentiality

Gap Analysis Pty Ltd, known henceforth as Gap Analysis, is committed to protecting your privacy and takes its responsibilities regarding the protection and security of personal information very seriously. This privacy and confidentiality policy details how Gap Analysis uses your personal information collected electronically when you use the website, register or apply online for any products or services of Gap Analysis, or when you contact Gap Analysis electronically, and how Gap Analysis protects your privacy.

Personal Information

Personal information refers to any information that identifies or relates specifically to you such as your name, age, identity number, contact details, gender, information you use to register on the website and on other Gap Analysis forms

Collection and Use of Personal Information

Whenever you use the website, complete an application form, contact Gap Analysis electronically or use one of the services, facilities, tools or utilities offered by Gap Analysis on the website, Gap Analysis will be in possession of your personal information.

Gap Analysis will only disclose, collate and process (“use”) your personal information with your express written permission unless we are legally permitted or required to do so.

Gap Analysis will not use your personal information for any other purpose, other than that which we disclose to you, unless you give Gap Analysis your express written permission to do so or unless Gap Analysis is permitted or required to do so by law. Gap Analysis will not sell or provide your personal information to unauthorised third parties for their independent use without your consent.

By using this website to register or apply online for any Gap Analysis products or services, or to contact Gap Analysis electronically, including through social media, you provide Gap Analysis with your express written permission to share your personal information with Gap Analysis’ service providers, in the ordinary course of Gap Analysis’ business, including the purpose of providing you with the relevant products and services. You may revoke this consent in writing at any time. Should you revoke this consent, Gap Analysis will only be able to share your information with our service providers as permitted in terms of the law.

Gap Analysis collects your personal information for, amongst others, the following reasons, namely to:

Process your instructions or requests;

Meet your needs. For this purpose, Gap Analysis may collect and analyse your personal information and combine all the information that we have about you for research and statistical purposes. We may also use your personal information to personalise and tailor our services to meet your needs;

Send you promotional material or details, which we think may be of interest to you once we have collected and analysed your personal information; and to conduct market research.


The information that you provide to Gap Analysis will be held in Gap Analysis’ systems, which are located at Gap Analysis’s premises or those of a contracted third party.

Gap Analysis shall take all reasonable steps, including the implementation of appropriate security safeguards, to protect the confidentiality of your personal information from loss, misuse or unauthorised alteration.

If you use the website, you must keep your access details (including your username and password, if applicable), confidential and not allow other people to use them. You accept full responsibility for all activities that occur under your access details or password and accept responsibility for sharing your user name and password. You also agree that any use of your access details shall be regarded as if you were the person using such information.

Gap Analysis is not responsible for any representations, information, warranties or content on any third party website (including any third party website linked to this website or websites that serve as social networks like Facebook and Twitter). Gap Analysis does not exercise control over the privacy policies of these third parties and you should refer to their privacy policies to see how they protect your privacy.

Gap Analysis shall take reasonable steps to ensure that its service providers, who have access to your and your dependants’ personal information, if applicable, keep such information confidential.

Correction of and Access to Personal Information

Should you wish to update or correct any personal information held by Gap Analysis, you can e-mail us at

You may obtain a copy of your personal information held by Gap Analysis by sending an email to


Gap Analysis will retain your personal information as part of its records for as long as it is required for lawful purposes, as may be required by legislation and for historical, statistical or research purposes, subject to the requirements of the law.


The website uses industry-wide technologies, such as “cookies”, to collect information about the use of our website, your preferences and past browsing history. “Cookies” refer to information that is sent from the Website to your hard drive, where it is saved. This will allow us to improve our services and your experience when you use the website again.


Gap Analysis may in its sole discretion amend this privacy policy from time to time. The version of the policy current at the time shall govern the respective rights and obligations between you and Gap Analysis each time that you access and use the website.


The laws of the Republic of South Africa shall govern this privacy policy and you consent to the jurisdiction of the South African courts in respect of any dispute, which may arise from or in connection with the interpretation or application of this privacy policy.


The website and all information, content, tools and materials are provided by Gap Analysis “as is” and on an “as available” basis without warranty of any kind.

Gap Analysis does not guarantee the operation of the website, the information content, tools or materials on the website. You agree to use the website at your own risk.

Gap Analysis does not guarantee that the website, information, content, tools or materials included on the website, its servers or any electronic communications sent by us are free from viruses or other harmful components.

Although Gap Analysis is fully committed to providing you with the best possible service, we are not responsible for:

    • Any interrupted, delayed or failed transmission, storage or delivery of information due to a force majeure, power failure, equipment or software malfunction, natural disasters, fire, labour unrest, or any other cause beyond the reasonable control of Gap Analysis.

    • Any inaccurate, incomplete or inadequate information obtained from the website or supplied by you.

We shall not be responsible for any direct or indirect, incidental, punitive and/or consequential loss or damages that may arise from any of the events described in this clause or your actions or omissions that result in a breach of the privacy policy;

Any links to other websites from the Website.

You acknowledge that we cannot control the content of, or the products offered on those websites;

Denial of access to the website will ensue should we have reason to believe that you are conducting activities that are illegal and abusive, or that said activities would affect the integrity of the website or place Gap Analysis in disrepute;

While Gap Analysis makes every effort to ensure that the content and information on the website is complete, accurate and up-to-date, we make no guarantee about the suitability of the products and services on the website or whether they are complete, accurate or appropriate and your use of the website or your reliance on any of the information, content, tools or materials that you obtain from the website is at your own discretion .

You agree to indemnify Gap Analysis Pty Ltd, its owners, directors, partners associates and suppliers and will not hold them responsible for any claim relating to your use of the website or as a result of any errors or inaccuracies or incomplete information made available by third parties on the website and agree that we shall not be liable for any loss or damages, including direct, indirect and consequential loss, that may arise from any disclosure to or by any third parties

Who we are

Suggested text: Our website address is:


Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

Suggested text: If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Suggested text: Visitor comments may be checked through an automated spam detection service.


Our Expertise

About Us

Research show that many businesses still rely on lagging indicators, which offer a rear-view mirror view of performance.  Leading indicators, on the other hand, provide forward-looking insights crucial for strategic financial, sales, and business decisions. At Gap Analysis, we empower you to leverage leading indicators and gain the competitive edge to consistently outperform the competition.

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